A personal brand is not a novelty, —it’s a necessity enabling you to stand out in today’s competition-filled marketplace and tomorrow’s gig-based future
Just as every company has a brand, so do you. Everything about you is a data point in your narrative. Every interaction with you is an opportunity to either reinforce your brand – or reduce it.
So what does your current brand say about you? What do others say? What do you want it to say? What is authentically you? Answering these questions to find your unique story is the creative challenge we’re here to help you solve.
Our unique methodology brings together the business rigor of big branding with the emotional intelligence of people consulting and leadership development
Our robust eight-step, 360˚ degree process utilizes and quantitative and qualitative techniques to research, analyze, develop, test, iterate and optimize your personal brand strategy.
The art and science of our work is to find your unique voice – one that evokes intention, expresses vulnerability and emanates joy; one that acknowledges today and aspires for tomorrow.
We identify and codify your essence – from your aspiration to your attributes – into a single compelling story that’s clear and consistent, persuasive and purposeful, emotional and inspiring.
Armed with this, you have both strategic blueprint and practical articulation for how to craft communications, design creative, plan personal work and even transform your lifestyle.
Your personal brand strategy is the starting point and foundation that underpins other learning, development and transformation work that can be done: